Global Business Certificate

The Certificate in Global Business is for those who want to be prepared to accept a job internationally and appreciate the different cultural values, economies, and communication styles of our vast and varied business world and is open to students in all University of Oregon majors. Upon successful completion of an approved plan, students will receive their certificate in addition to their diploma. Applications can be submitted to an academic advisor.

Program Learning Outcomes

Upon successful completion of this program, students will be able to:

  • Discuss the promises of globalization, whether the global economy has delivered on those promises, and how we might reform globalization to represent the needs of people and the planet.
  • Identify cross-country cultural differences in political, economic, social, and legal factors, and evaluate their implications for business decisions.
  • Analyze global and country-level macro-environments of marketing, choose an appropriate market-entry or expansion strategy, and manage product, pricing, distribution, and communication strategies in international markets.

To receive a Certificate in Global Business, students must complete a total of 36 credits (must include 24 upper division credits) with 12 credits at the 400 level. Of the 12 400-level credits, 8 are included in the international business core. The remaining 4 credits must be planned as part of the area studies.

International Business Core:
BA 101Introduction to Business4
BA 252Global Perspectives in Business4
MGMT 420Managing in a Global Economy4
MKTG 470International Marketing4
Area Study/Global Systems/Cross Cultural Competencies 120
Total Credits36